A Signature Scent

One should not think of Qatar without scent and perfume coming to mind. From the rich aromas of spices to the smell of frankincense and oud wafting through the souqs, in Qatar scent is not just a luxury or a personal choice, it is part of a larger cultural lexicon. Like the often lingering trail of perfume in the corridors of Doha, we wanted to create a scent of our own to create a lasting and memorable connection with you all.

When we approached The Perfume Factory, the nose behind your diffuser, we were met with varied and enchanting aromas. We had fun creating for you, but the most compelling part of this perfume story is that of the Perfume Factory’s co-founder, Mohammed Rashid Al-Matwi. Mr. Al-Matwi has been a part of the Education City community for many years. First as a high school participant in Georgetown’s Educational Enrichment programs then as a graduate of Carnegie Mellon University in Qatar (2015). Mr. Al-Matwi represents the impact of the universities present here in Education City and the nurturing of creativity that begins long before graduating from secondary school.

There is a certain kind of magic that happens at Education City. It’s magic we hope you’ll experience directly and indirectly throughout the weekend. Like the many notes that come together to create this signature scent, Education City has, for over 25 years, been a place where political scientists, economists, and historians join engineers, doctors, artists, computer scientists and more to address the world’s most pressing issues.

When you open your diffuser, you will smell aquatic and spice notes infused with incense, orange flowers, gardenia, and amber, creating a warm and effervescent aroma that we hope will be emblematic of your time in Doha.